If you sell vintage finds, handmade goods or decluttered treasures on Etsy, here is a holiday offer worth a look. Etsy says sellers can get the full 6.5% transaction fee back on eligible orders that come from their own Share & Save links, through January 4, 2027.
The offer was posted in an Etsy Community announcement on October 20, 2026, and it is live now. Etsy’s headline promise is plain: “Pay zero transaction fees on eligible orders you drive through your Share & Save links.”
A 6.5% Refund That Drops Back To 4% After January 4
Etsy refunds the transaction fee to the seller’s payment account on eligible orders. The refund is 6.5% of the qualifying transaction total, and the usual Share & Save refund is 4%.
The holiday refund replaces the standard one during the promotion and is not added on top of it. According to Etsy’s promo terms, the period runs from October 20, 2026, at 9:00 a.m. Eastern to January 4, 2027, at 9:00 a.m. Eastern. After that, the refund goes back to 4%.
For a seller, the math is easy. If a buyer spends $100 in your shop after clicking your link, a 6.5% refund returns $6.50 of fees, compared with $4 at the standard rate.
Which Orders Count
An order qualifies when a buyer completes a purchase from your shop during the promotion after clicking your link from an authorized channel in that same period. That means the sale has to come from a link you shared, not from someone who simply found your shop on their own.
Sellers must also be enrolled in Share & Save, either by invitation from Etsy or by signing up during the promotion, and stay enrolled the whole time. A seller who unenrolls gets no refund on sales made while unenrolled, and one who re-enrolls before the period ends can earn it again for the rest of the window.
Etsy says it may modify or end the promotion at any time and decides eligibility at its own discretion, so keep an eye on the terms page.
How To Join In One Click
Sellers already enrolled get the offer automatically, with nothing else to do. Others can join Share & Save from the program page in their shop manager, which gives them their own shop and listing links.
Etsy points to results from the last holiday rush. Among sellers who joined during Cyber Week 2025, about 29% of monthly buyers who purchased through their links were new to Etsy, according to the announcement.
The enrollment piece is worth reading twice. Because a seller has to stay enrolled throughout the promotion to earn the refund, it is a good idea to check your Share & Save status in your shop manager now, and again before the new year.
It is also a fair question to ask whether the offer fits your shop. If most of your sales already come from Etsy search, a link-driven sale is a bonus. If you have a following on social media or a list of past buyers, this season gives you a reason to reach out to them.
Smart Ways To Use Your Links This Season
A link only helps if people see it. The best places to share are the ones where your friends, family and fans already spend time, and a little care goes a long way.
- Post a link to a specific listing on your social pages with a clear photo and a short story about the item.
- Send your shop link in your holiday emails or with your thank-you notes to past customers.
- Share gift ideas by price, such as under $25, and link to the matching listings.
- Remind buyers about shipping cutoffs so they order in time for the holidays.
If you sell decluttered items, vintage dishes or old collectibles, the same trick works. A short post about the history of a piece, with a link, can bring in a buyer who would never have searched for it.
Think about timing, too. Holiday shoppers start early and order late, so a link posted in mid-November can pay off through December. Many sellers like to schedule a few posts ahead so the shop keeps getting traffic while they are busy packing orders.
Photos matter more than anything. A bright, clear picture of the item in a real home setting, with the price and a short line about what makes it special, gives a buyer a reason to click your link instead of scrolling past.
Do The Numbers Before You Count On It
Etsy charges a 6.5% transaction fee on sales, so the refund essentially gives that cost back on link-driven orders. Fees for listings, payment processing and shipping are separate items, so check your payment account and your seller dashboard to see exactly what is refunded.
Keep notes of which sales came from which links. It will make it easier to see what is working and to plan next year’s holiday posts.
The window is about eleven weeks long, and the busiest shopping days are still ahead. If you were already thinking of promoting your shop, this is a nice little bonus for doing it.
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